The Tourist Organization of Podgorica participates in the annual Assembly of European Cities Marketing – ECM
For the first time, the Tourist Organization of the Capital City of Podgorica has active participation and the right to vote at the annual Assembly of European Cities Marketing – ECM, which is being held in Hamburg, as part of the annual conference of capitals.
On the agenda of the Assembly are the Action Plan for 2022, re-branding of logos, consideration of new membership fee models, selection of new members of the ECM Board.
European Cities Marketing is an association that brings together over 100 tourism organizations – congress destinations from all over Europe, in order to exchange ideas, education and encourage competence. TOP has been a member of the association since 2018. The multiple benefits of membership are reflected in the additional promotion of Podgorica as a MICE destination, international cooperation and exchange of information from the scope of work, and acquaintance with examples of other destinations. TO Podgorica is a member of the working group for “City Marketing”.